Zoosk is an online dating service that helps millions of individuals find their most compatible matches based on similar interests, passions, goals, and more. Does it realy work? At first you might think that Zoosk is a regular dating site, and it can serve that function if you want it to. But they are taking great pains to call. When I first heard the word “ Zoosk ” several years ago, I thought it was the name of an exotic fruit or fish or something. Turns out it was the name.